Thursday, November 3, 2011

The Limited opens at Zona Rosa

Have you heard? The Limited has opened in Zona Rosa!

Kansas City Northland women will now have access to more of the modern, impeccably tailored, on-trend designs offered by The Limited with the official opening of the Zona Rosa store location at 8734 NW Prairie View Road Kansas City, MO 64153.

In honor of their Grand Opening Celebration, they are offering 40 perfect off your entire purchase this weekend! (Friday, November 4 - Sunday, November 6)


A more info on The Limited and the new location......

To commemorate the grand opening, Tori Binau, Senior Vice President of Marketing and Ecommerce for The Limited and representatives of the Central Exchange Education Foundation of Kansas City, partners in the grand opening weekend, will take part in a ribbon-cutting ceremony at noon November 4 at The Limited Zona Rosa. Additionally, a percentage of the proceeds from the three-day event will be donated to the Central Exchange Education Foundation. Ms. Binau will also talk at a breakfast hosted by the Central Exchange that morning. Click here for details.

“The Limited’s mission is to help women achieve personal success —fulfilling their potential and looking great every step of the way,” said Linda Heasley, CEO of The Limited. “That’s why we’re so excited to expand in the Kansas City market — and proud to partner with Central Exchange Education Foundation for our new store at Zona Rosa.”

The Limited, with more than 240 locations nationwide, including six stores in Missouri and three in Kansas; has seen resurgence in its popularity and is keeping pace with demand across the country with its new store openings. Kansas City is a priority market for a new store.

“We’re thrilled to be coming to Zona Rosa, said Heasley. “We are proud to be a part of a community that cares. Through the years, our loyal customer base in Kansas City has grown and it’s only fitting we support those communities who have supported us”.

According to Heasley, the newest store design demonstrates The Limited’s new direction toward a look that she calls “more feminine, more approachable and more residential in feel.”
The new store, at just over 4,600 square feet, features:
  • a light, bright and upbeat motif.
  • taupe walls with white cabinets and a splash of red.
  • the iconic red ceiling in the fitting rooms.
  • wood flooring.
  • chandeliers.
  • a custom mural on the back wall.
  • a built-in runway that allows for visual animation, while featuring the latest fashions for inspiration.
  • seating for comfort, with books and magazines, to make for a positive experience for shopping companions.
  • an e-bar with instant access to thelimited.com. (Online orders placed from the store ship to the customer’s home free of charge.)
  • a cash wrap area that includes more registers.
  • more fitting rooms to better facilitate wardrobing and one-on-one styling.
For more information about the new store locations, sales events, employment opportunities and online ordering, visit www.thelimited.com.

We hope you will stop in this weekend to check out the new store!

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